"The ADSTPLC Newsletter"
>>----------------------<<
The Newsletter that teaches and informs you on How to
Create Ads That Pull Like Crazy.
March 11, 2001
Volume 1 Issue #13
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You are receiving this newsletter, ADSTPLC, because you have
"Requested" subscription to this service. This newsletter
Is 100% OPT-IN! Subscription details are found at the end.
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>>How to Succeed in Business Quote<<
.if you have faith as small as a mustard seed...
Nothing will be impossible for you.
Matthew 17:20
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10 Minutes to Online Success - GUARANTEED
=========================================
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Maybe Your Last Chance to Make Money At Home!
>>In This Issue<<
1. Editors Corner
2. Health Tip
3. This Issues Ad Tip
4. Chuck's Ramblings
5. Featured Article
6. Your Ad Writing Tools
7. Great Places to Post Your Ads
8. Subscriber Comments
9. Subscription Info
10. Free Advertising
11. What's Coming Up
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>> Editors Corner<<
Welcome to our new subscribers. If you haven't received a
copy of our E-BOOK "The Internet Ads Tips Super Book", then
go get your copy now.
EBOOK
Or
http://unionez.net/Ebook.html
Well folks, the ADSTPLC Newsletter is back. My primary
business desperately needed some serious tweaking to
help it generate more customers and therefore, more
income. I had to leave my passion (Internet Marketing)
to devote the time necessary to accomplish that goal.
You will be receiving the ADSTPLC Newsletter on a monthly
bases for the next few months until I can free up more time
to devote to a productive information Newsletter.
I am currently working on a new e-book titled "21 Ways to
Build Product Ads that Produce Results". So, stay tuned.
This week's Ad Tip and Featured Ad center around building
Ads by using strategic testing techniques. Any Ad is only
as good as the number of responses that you get from it.
Testing is the key.
I've decided to only accept ads for this newsletter from
subscribers. Why not keep it in the family! But wait, here's
the *catch*. I will only accept *Two Line* ads. Read this
week's Ad tip to find out how to submit your ads. This is
the best place to test your headlines. Send your *Two Liners*
to:
Send Ads Here
You must put "TWO LINER" in the subject line.
Thanks again for your support.
Your Editor
Chuck Crawley
Email
Or
mailto:editor@unionez.net
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>>This Issues Health Tip<<
DRY SKIN? THE SURPRISING CURE.
Dry air can make your skin like sandpaper this time
of year. But your problem could be caused by the
creams you're using to get relief! The preservatives
and floral scents in many brands can trigger itchy,
cracked skin in millions of people, says dermatologist
Christen Mowad, M.D. Keep skin soft by nixing products
that list 4-chloro-3, 5-xylenol, benzytol or
parachlorometaxylenol as ingredients, Dr.Mowad says.
Ever better: "Avoid products that have more than ten
ingredients," says dematologist Zoe Draelos, MD.
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>>This Issues Ad Tip<<
Headlines Are INDEPENDENT
Your ad headline is the *magnet* of your ads. If it doesn't
*pull* the reader into your ad then you're dead. Here's a
little tip about headlines.
Headlines should be INDEPENDENT. In other words, your headline
should be able to pull responses without any other lines of
your ad copy. A great headline should create enough attention
that the reader is forced to want more information.
Why not test the pulling power of your headlines. Next time you
post your ads use only the headline and the link to your sales
letter or web page. Yes, that's right, a two liner. Here's an
example:
Make ANY Diet Work
Click Here to find out how!
Your headline and your link or action statement. Keep using
this technique until you find the Killer Headline. Remember,
a Great headline can drive people to your product like flies.
Your marketing success depends on it.
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>>Chucks' Ramblings<<
Do you really know what ads are working for you?
Marketing and Advertising without testing is like target
practice with the lights off. You don't know if you're
hitting your target or just shooting blindly into the wind
like a mad man.
Here's a Free Ad Tracking Tool that just might zero you in
on your target market and put lots of cash in your pockets!
http://www.roibot.com/r.cgi?IM11293
Make sure you check out our Killer Ad Articles Archive. Another
source for learning how to "Create Ads That Pull Like Crazy".
Archive
or
http://unionez.net/adsezine/AdArtcle.html
Need some great content for your Web Site? Check out the Weekly
Tips Graphic. Place it on your site and give your visitors a great
ad-writing tip that changes automatically each week. Keep them
coming back! Check it out at:
Week Tip
or
http://unionez.net/adsezine/Weektip.html
"Unleash the Most Powerful product that you NOW possess."
Discover how you can Tap into the most PROFITABLE
on-line money-maker in the history of the Internet.
All of the *Guru's* have built their profit centers
on this one *little secret*.
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Learn How to possess it INSTANTLY.
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>>Featured Article<<
How to Use Google's New AdWords Program to Create
A Monster Ad for Your Product or Service. (Part One)
I'd bet that you've seen countless information on how-to
write ads that pull responses like crazy. Ok, you've
probably seen a few from me. Writing effective ad copy is
really a profession. Everyday professional ad and copy
writers spend countless hours trying to produce magic copy
that will help their clients increase sales. However, only
YOU can really give them the pertinent information that is
needed to generate persuasive copy.
If you've done your homework with your product and service,
then you already know the answers to the critical questions
that's need to build an effective ad copy template.
What are the emotional benefits of your product or service?
Who exactly is your target person or group?
What are the technical benefits of your product or service?
Why would anyone want to buy your product or service?
If you *haven't* done your homework, then you need to get to
work. The information in the remainder of this article is
dependent on you being prepared to answer these critical
questions.
Creating effective ad copy is really a process. It is a
systematic process of testing, elimination, revision and
re-testing until the results are conclusive. In other words
it’s a time-intensive process that few are wise enough to
endure. Are you?
The truth is that there is NO WAY that you can determine if
any ad copy is going to be effective until you put it in
front of many "eyeballs" (your target market). The proof is
in the pudding! Your target market will let you know based
on their responses. So, you start the process of testing your
ad copy in front of the people who need your product or
service. Continue this process until they let you know that
you have a winner. It’s really just that simple!
Now here’s the six four million dollar question that you are
probably asking yourself right now. What’s the best method
for testing my ad copy?
Well, this is your lucky day.
If you want to get your ad copy in front of thousands of
eyeballs quickly and for minimum cost, then Goggle has just
introduced a great program to do just that.
Goggle just started a great program that’s called
Goggle AdWords Advertising Program. It works like this. You
can place a four-line text ad with a link back to your site
on their search engine page every time someone types in a
keyword phrase that you select.And the great thing about this
is that you can pick up to three search terms for each of
your ads. Since Goggle is now one of the most popular search
directories, then you can have thousands of eyeballs looking
at your ad copy each time the keyword phrase is typed into
the goggle search. You can also change your ad copy on the
fly. Your changes are instantly activated real-time. You will
get very targeted results to test your copy.
Run your ad with very targeted keyword phrases for a
couple of days and record your results. Change your ad copy
and let it run for a couple more days and record the results
again. Now you can tweak your copy until it starts producing
results. You set your spending level up front. For fifteen
bucks per 1000 impressions you can easily afford to finally
create that MAGIC AD that will produce real results.
Get the full details at:
http://google.com
Once you get there, just click on the GOOGLE ADWORDS link.
So get to work now answering the four critical questions
addressed in this article and put your ad copy though the
proven testing process today. Track your results and you
just might finally create an ad that really will make you
rich.
Learn the step by step details to using Google AdWords in
Part Two of this article in the next issue.
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>>Ad Writing Tools<<
How to turn WORDS into CASH
A MUST HAVE Interactive Course
By the Worlds Greatest Copywriting Coach
Click Now to Get the Details
http://www.roibot.com/kc.cgi?IM11293
Our Ad Writing Articles Archive
Articles
or
http://unionez.net/adsezine/AdArtcle.html
Create Your Own Marketing Profile Statement On-Line
Profile
or
http://unionez.net/adsezine/Mprofile.html
List of Technical vs. Benefits Words
List
or
http://unionez.net/adsezine/Emotions.html
Place This Weekly Ad Tips Graphic on Your Site and KEEP EM COMING BACK!
Weekly Tip
or
http://unionez.net/adsezine/Weektip.html
Our Past Issues Archive
Back Issues
or
http://unionez.net/adsezine/BackIsse.html
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>>Great Places to Post Your Ads<<
Let us know your favorite advertising spots on the Internet. Include
the details of where, how and the results that you are getting.
Here's one of my favorite spots.
"Killer Ads are Worthless without Great Places To Display Them."
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*11,000 Newsletters, and 400 Free for All links
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or
club
------------
>>Your Comments<<
OK folks, Let me have it. I can take it. Send in your comments.
==========================================================
Send me your comment about this newsletter.
Comments
or
mailto:editor@unionez.net?subject=comments
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>>FREE Advertising in This Newsletter<<
** Two Liners Only ** ** Subscribers Only **
submit your Two Line Ad to:
mailto:editor@unionez.net?subject=TWOLINER
Ad must be received before the end of each month.
************************************************************
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>>Subscription Info<<
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>>What's Coming Up!<<
More great ad tips, tricks and Usable advice on How You can CREATE
Ads that pull like CRAZY. Until next time.
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LEGAL DISCLAIMER
Chuck Crawley accept no responsibility whatsoever for the content,
accuracy, or legality of any published articles, links, ads or other
content in this newsletter.
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The ADSTPLC Newsletter
Copyright 2001 All rights reserved
Chuck Crawley, Editor
mailto:editor@unionez.net
43 Ligon Place
Newport News, Va. 23608
757-874-4291